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Tuesday, October 19, 2010

Daily Kos launching Google campaign against 98 House Republican candidates

Google is Latest Weapon against Republicans

  • 10-19-2010

How many clicks does it take to soil a candidate’s online reputation? A prominent liberal activist would like to find out.

Chris Bowers, campaign director for the Daily Kos, is launching a behind-the-scenes campaign against 98 House Republican candidates that attempts to capitalize on voters' Google search habits in the hopes of influencing midterm races.

Bowers wants the Daily Kos’ thousands of participants to dig up little-noted or controversial news stories about the candidates that could hurt their chances with undecided voters. Users would click on the links and blog about the stories with the goal of boosting their rankings on search engines, so that undecided voters will discover them more easily

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